Compare Blobr and Adwin by Conversion

When it comes to leaving things to AI, how far are you willing to go?

Adwin takes a bold and maximalist approach: you enter your website domain, and AI builds a ready-to-launch campaign. Your only task is to monitor it and occasionally manage or refine your campaigns.

This sounds like a great solution for first-time advertisers on Google Ads or businesses lacking the time, expertise, or workforce to manage campaigns. However, in the long run, it may feel limiting.

Building a campaign still requires a human touch. Your website alone doesn’t capture the full nuance of your product, target audience, or broader marketing strategy.

The key to a successful Google Ads campaign is targeting:

• A product leads to a topic for search keywords.
• From this topic, you define an audience.
• And with all three, you craft ad copy that resonates.

Blobr takes a different approach—optimizing and streamlining your work.

Our AI agents help you achieve better results for every essential component of your Google Ads campaign:

• Keyword Generator: Goes beyond your website, analyzing historical data and competitors to find the most relevant terms.
• Location & Device Bid Optimizer: Adjusts bids dynamically based on performance.
• Negative Keyword Finder: Prevents you from wasting budget on irrelevant search terms.
• Ad Copy Optimizer: Refines and generates ad copy to improve your Quality Score.

Each tool has a specific job, allowing you to focus on strategy—because in the end, you are still the best person to build successful Google Ads campaigns.